My favourite time of the shopping season is transitional period between sale steals and new collections; the perfect opportunity to set up your new year wardrobe. Pastel separates, sportswear luxe and chunky heels are just some of the SS14 trends that have hit the high street early - a breath of fresh air from the ditsy florals and prom dresses we’re used to seeing.
Previously I had stated that I would be looking to revolutionise my style and create the perfect capsule wardrobe for 2014, going back to my roots and dressing the way that makes me happy. True to form, I persuaded my lovely, not-so-little sister to accompany me on a shopping trip to find my new apparel staples. Refreshing to have a female opinion (I haven’t been shopping with a girl properly for nearly 12 months!) and sure she would be completely honest, I managed to find some great style picks.
Zara is the quintessential example of transitional style; you enter the store to be greeted with sale, yet continue to the back of the store and you’ll find the great stuff - New Collection 2014. Structured crop tops, form fitting dresses and printed separates, Zara has a lot to offer for SS14. Two of my new year, new wardrobe (NYNW) purchases came from Zara, incidentally my most expensive pieces. The white Neoprene Dress (£29.99) is perfect for party occasions, a dress-up date night or just a night out with the girls! With a fab 70’s feel and flattering A-line skirt, this dress channels American Hustle glam - just need Amy Adam’s amazing hair to go with! My second purchase from Zara is the pastel pink knitwear tank. Love at first site, my pretty in pink top is classic, timeless and transcendent - a staple that will feature in my wardrobe for years to come.
On to my trusted favourites, H&M. Reliable, affordable and forward-thinking, I can always count on Hennes to update my wardrobe with stylish steals. Faux leather trousers, as above (£14.99), are a great capsule staple, and perfect for any last minute occasion or to add some glamour to your day look.
Forever 21. Now I have a love / hate relationship with F21; every time I go in, I either find loads and love it or find nothing and hate it. On this occasion, our encounter was a romantic love affair. Bursting with purse-friendly basics and unique fashion finds, the word on street was colour, statements and bodycon. I found, not just one beautiful piece, but TWO statement NYNW items; a bold green lace dress (£9) to add a splash of colour to my work wardrobe and a faux leather pencil skirt (£8) to spice up my date night attire.
So there we have it - my first successful shopping trip of 2014!